Whether you’re focused on a full-length album or just a bunch of unrelated songs, there is no one way to move forward in your music career. However, you can implement strategies to shake things up.
Inspired by CDBaby’s DIYMusician blog on the topic, here are seven different kinds of singles you can release:
This is the introduction to your new/current era. Whether you’re just releasing singles or have recorded an entire project, this is the tune you like just a little more than the others. Pair it with cover art that’s unique to it, and reel your new and current fans in on the experience.
This is where you hook them. It could be the second favorite song or one that’s completely different than the lead single that shows your range.
Unreleased studio track
This is the one that doesn’t quite fit on your new project, but you love it anyway. It could be a one-off, or attached to an expanded version of your project months after the release.
This is another take on one of your songs. Whether it includes new lyrics, an outside featured artist, or a brand new track with the original vocals (or all three), remixes can give the originals another life, keep your audience hooked, and attract new listeners.
People love hearing their favorite songs in new ways, and acoustic mixes can highlight the vocals and lyrics in a way that may be buried a bit under the studio track. This can be a new recording with a simple guitarist, or by using the studio session you have and just adjusting levels and swapping out elements.
Demos and live versions
This can give your listeners insight into the process. Some song demos are completely different than the final release, and hardcore fans love to collect the different versions. The same goes for live versions, which usually incorporate different vocal takes that have been perfected over time. Make sure the recording is clear though… no one likes a muddy mix or random audience noise.
This is a great way to show your inspirations, as well as your vocal talents. In addition, you open yourself to the possibility of attracting the fans of the original song’s artist.